We're planning to release an automated event system soon thanks to some new game integrations we've been able to build and I'd like to know what sort of events you want most.
Most likely, events like PvP events would run several times per day at different preset times to accommodate those in different timezones. There would be prizes awarded automatically based on results and a ranking system to track your event performance, PvP performance, and general character info.
Feel free to add suggestions to this post.